Our production team spent a lot of time in the pre-production phase, ensuring that they could complete a full storyboard and plan the animation shots to suit the security company. We came up with three different video concepts and styles that the team at Dacha could choose from. Once the team had chosen the concept, the team moved into the lengthy production process, showcasing all of the security aspects and services Dacha offers. The team used the same colour palette for the logo and website; this is to ensure complete cohesion and brand recognition. This helps to provide a continuation and create a connection between the website, brand and video. Once the video had been completed and signed off, it was then added to the banner of Dacha’s homepage; this enables any potential customers to see what dacha can offer them.